A consulting firm built on evidence, not opinion
Strativio was founded on a simple observation: too many companies make their most consequential decisions without sufficient evidence. They enter markets they have not validated. They build brands based on personal taste. They allocate budgets based on what worked last year.
We exist to change that. Every engagement starts with a question a client needs answered and ends with a clear recommendation they can act on. No filler reports. No recycled frameworks. Research designed for your decision, delivered at the speed your business requires.
We are headquartered in Tunisia, serve clients across MENA, Europe, and the US, and operate in three languages: Arabic, French, and English. Our team combines local market depth with global methodological standards.
Here's How We Got Started
The Seed
The idea for Strativio took shape at IHEC Carthage. Studying how companies make strategic decisions without real evidence revealed a gap: rigorous, decision-scoped research did not exist at a price point below the Big 4. That observation became the thesis.
The Team
The founding team came together around a shared conviction: consulting should produce clarity, not paperwork. Different backgrounds — research, strategy, branding, analytics — but one standard: every recommendation must be backed by evidence and built for action.
The Foundation
Strativio became a legal entity. The year was spent building methodology, testing research frameworks with early clients, refining the brand strategy practice, and proving the model before going public. No launch. Just the work.
The Launch
Strativio opens its doors to the public. Two practices — Market Research & Intelligence, and Branding — serving consumer-facing companies and ambitious founders across MENA, Europe, and the US. The firm we spent years building is now the firm you can hire.
Built for companies that refuse to guess.
Our clients share one trait: they want evidence before they commit. Whether they are a 500-person subsidiary or a three-person founding team, they take their decisions seriously
Two practices. One standard: clarity.
Market Research & Intelligence
Branding & Identity
“Every company has an opportunity it cannot see yet. We started Strativio to make sure they find it before their competitor does.”
